The 80-20 Research Method helps you focus on the most important questions, speeding up research and making copywriting easier.

The 80/20 Research Method aims to simplify the copywriting process by targeting the most crucial research aspects. Instead of getting lost in numerous tasks, this approach requires you to answer just seven essential questions. These questions offer a straightforward way to quickly and efficiently organize your research, eliminating uncertainty and allowing you to write confidently without wasting time.

Instead of dedicating hours to trivial details, you’ll end up with a clear, easy-to-use document suitable for any project. The 80/20 Research Method is repeatable, making it perfect for both agencies and freelancers. It accelerates your workflow while enhancing the quality of your writing.

By using the 80/20 Research Method, you concentrate only on the vital research that makes a difference. Once you finish your research, you can write your copy with assurance and move forward, benefiting from a more efficient process and quicker results.

This course is for copywriters, freelancers, and agencies who want to write faster and improve their research process.